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F/W 2024 Tactile Preppy Street Collection

Created:

Fall 2023

F/W 2024 Tactile Preppy Street collection explores an opportunities for ZARA to expand their product assortment by introducing a Junior's category aimed at delivering garments that align with contemporary trends and integrate into everyday living. The designs will feature adjustable components for increased versatility, catering to youth sizes up to size 20 and offering options for short, regular, and tall bottoms. Overall revising best-selling ZARA products to improve comfort and accessibility.

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